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Provo Craft Unveils the Yudu™ Personal Screen Printer

SPANISH FORK, UT - February 6, 2009 - Provo Craft (www.provocraft.com) has unveiled Yudu™, a revolutionary personal screen-printing system that enables users to unsilence themselves. With Yudu, crafters can transfer their favorite designs from personal hand drawn art, Cricut® cartridge images, and other customized art from their computer onto T-shirts, book covers, or virtually any other flat surface.

The Yudu is an ideal solution for those seeking to personalize and embellish their wardrobe, make a statement, or showcase a cause with a group T-shirt. With access to a computer and an ink-jet printer, crafters can use the personal screen printer to create and print their own designs on clothing as well as:
• Home decor
• Art prints
• Posters
• Cards
• Schoolwork

“Provo Craft continues to set industry trends with revolutionary products like the Yudu. The new screen-printing system allows users to express themselves unlike any other product we have offered to date, ” said Tonia Conger, Provo Craft’s vice president of consumer marketing. “We want customers to unsilence themselves and let their voice be heard.”

Provo Craft’s personal screen printer also pairs well with Cricut DesignStudio™ software and associated cartridges. The software allows crafters to pull, join, resize, and reshaped an array of images forming unique designs. With their computer connected to their Cricut® Personal Electronic Cutter, crafters can then create wearable art with ease.

The Yudu debuted at the Craft & Hobby Association’s annual Winter Convention and Trade Show in Anaheim, CA. Several other new Provo Craft products also debuted, including the new Hannah Montana cartridge, SpongeBob SquarePants cartridge, and several other Cricut Solution cartridges and regular cartridges.

For more information, please visit: www.provocraft.com.

About Provo Craft
Provo Craft is a technology company that enables people to be their creative best. For 40 years, Provo Craft has invented new products that bring industrial technology to the masses, including the Cricut® Personal Electronic Cutter, the Cricut DesignStudio™ software, and the Cuttlebug® Die Cutter and Embosser. These innovative tools help people bring their creative ideas to life in a personalized, professional-looking way at home, in schools and in the workplace. Provo Craft’s products have won dozens of industry awards and are available through leading craft, home décor, office, and education stores nationwide. Visit www.provocraft.com or call (800) 937-7686.

PR Contacts
Tonia Conger
Vice President of Consumer Marketing
801-794-9127

Tia Hejny
Sprout Marketing for Provo Craft
(801) 830-0276
alex@sproutmarketing.com

SOURCE:Provo Craft and Novelty Spanish Fork, Utah - February 6, 2009

For additional information please contact:
Media Relations
Provo Craft™ & Novelty
mediarelations@provocraft.com
www.provocraft.com

February 6, 2009
Provo Craft Unveils the Yudu™ Personal Screen Printer

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